The Arcane Mystery of What Everyone Does
- Filed under: Horse Racing News, Horse Racing Results, Horse Racing Tips
- Date: Jul 10,2009
At George Mason University a while back, I was treated to a preview of some economic research; this time, a paper studying whether or not consumers read the fine print. “Does Anyone Read the Fine Print? A Test of the Informed Minority Hypothesis Using Clickstream Data.” (At the moment, the SSRN link appears to be down). Authored by Yannis Bakos, Florencia Marotta-Wurgler, and David Trossen. The conclusion: in online software sales, no one does. Barely anyone. Less than one percent. Well, of co
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